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DMI - Digital Marketing Institute

DMI Professional Diploma in Digital Marketing

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3,544 Students enrolled

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Online Course with Exam

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Start learning immediately

  • iconStudy anytime
  • iconDMI membership included
  • iconAI skills included t
  • icon Interactive exercises
  • icon0% finance options
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£1,395
£1,095 Inc. VAT

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3 months   instalments of: £365.00

6 months   instalments of: £182.50

9 months   instalments of: £121.67

12 months   instalments of: £91.25

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The DMI Professional Diploma in Digital Marketing equips you with the skills and confidence to succeed in today's competitive digital landscape. This industry-recognised digital marketing course covers essential areas like SEO, Google Ads, social media marketing, content marketing, email campaigns, and Google Analytics. No experience is required.

This digital marketing training is suitable for a wide range of learners, including:

  • Aspiring digital marketers wanting to start a career in digital marketing.
  • Marketing professionals looking to upskill and expand their expertise across digital channels.
  • Business owners seeking to implement digital advertising strategies to grow their business.
  • Freelancers and entrepreneurs looking to enhance their online presence.
  • Individuals wishing to transition into a digital marketing role from another field.

 

Detailed course overview

Students enrolled:

3,544 students enrolled 

Study method:

Self-paced online learning with unlimited tutor support 

Flexibility:

Study online, anytime, anywhere from your PC, phone, laptop or tablet 

Additional support:

Attend live online lessons for assignment prep and Q&As. 

Course access:

Flexible 24 weeks course access

Completion time:

8-10 weeks average completion time

Intake dates:

Start learning immediately 

Employability:

CV and LinkedIn writing and interview success training included 

Bonus:

6 months of DMI Membership included

What will you learn in this digital marketing training?

The DMI Professional Diploma in Digital Marketing is developed in partnership with leading industry experts through the Global Industry Advisory Council (GIAC), which includes professionals from companies like Google, Meta, LinkedIn, and HubSpot. They ensure that the course reflects the latest trends, strategies, and best practices in digital marketing, helping you stay ahead in a competitive industry.

In this digital marketing course online, you'll cover 10 comprehensive modules designed to help you build a strong foundation in digital marketing and develop a successful strategy from scratch:

  • AI-Powered Digital Marketing

  • Content Marketing

  • Social Media Marketing

  • Search Engine Optimisation (SEO)

  • Paid Search (PPC) and Display Advertising

  • Email Marketing and Automation

  • Professional Skills for Digital Marketers

  • Web Optimization, eCommerce, and Social Commerce

  • Analytics with Google Analytics 4 (GA4)

  • Digital Marketing Strategy

How to get this digital marketing certificate?

TTo earn your DMI Professional Diploma in Digital Marketing, follow these simple steps:

  • Complete the digital marketing course online through our eLearning platform
  • Attend live Q&A sessions and access tutor support
  • Pass the final exam to gain your DMI certification

Study options and flexibility

This course is a flexible, self-paced study training solution that fits your schedule and lifestyle

  • Online: Study from home at your own pace
  • Self-paced: Complete the course around your existing commitments
  • Live online sessions:Attend live Q&A sessions and get feedback from industry experts

Exam format and details

The DMI Social Media Marketing Specialist exam is online, and you must sit a 2-hour exam, working through 120 focused and dynamic questions, with a range of text-based multiple-choice questions, image-based multiple-choice questions, matching, and hot-spot queries.

Upon completing your exam, you will gain a DMI Digital Marketing certification.

  • Exam Format– Computer-based, multiple-choice.
  • Duration –up to 2 hours.
  • Pass Mark – 60%.

Cost & payment options

  • 0% Finance available – Spread the cost with flexible plans
  • Price-match guarantee
  • Choose a payment plan that suits your budget and start immediately

Career benefits and professional value

Completing the DMI Professional Diploma in Digital Marketing enhances your career prospects and credibility. These industry-recognised digital skills will enable you to:

  • Improve your employability and marketability.
  • Secure higher-paying roles in digital marketing.
  • Build confidence in managing content marketing and digital strategy.
  • Implement digital analytics and strategy to optimise performance.
  • Plan and execute creative branding and communications.
  • Apply practical digital campaign development techniques across channels.
  • Establish professional development in digital marketing.
  • Join a community of over 630,000 learners.

Next steps and career progression

After completing the DMI Professional Diploma in Digital Marketing, you can opt to take:

Set yourself apart with an industry-recognised qualification demonstrating your expertise and commitment to professional development.

Eligibility - Who is this course for?

There are no formal entry requirements for this digital marketing certificate. This course is accessible to professionals at any stage of their career, whether you're a complete beginner or an experienced marketer looking to refine your skills.

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Digital Marketing Frequently Asked Questions

What are the 4 types of digital marketing?

While there are many types of digital marketing, four fundamental types are search engine marketing (SEO and PPC), content marketing, social media marketing, and email marketing.

Is digital marketing a good job in the UK?

Yes, digital marketing is one of the fastest-growing fields in the UK, with high demand and competitive salaries.

Can I teach myself digital marketing?

While you can learn some basic principles or digital marketing techniques, structured training like the DMI Professional Diploma in Digital Marketing provides expert guidance and industry-recognised certification.

How much money do I need to start digital marketing?

Starting digital marketing can be done with minimal to no initial investment, focusing on free tools and platforms. But for a more robust strategy, you'll need to allocate a budget for tools, training, and possibly advertising.

Is digital marketing hard for beginners?

No, DMI has developed this digital marketing course for beginners while offering advanced insights for experienced professionals.

What salary can you expect after completing a digital marketing course (UK)?

Entry-level roles start at £23,000–£37,000 per year, with experienced professionals earning £35,000–£70,000 or more.